Partnership in Loyalty, a delicate dance
Brands are recognizing a growing trend in the loyalty landscape:
they don't have to go it alone.
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Ogilvy Namibia
Oct 32 min read
FROM INTERN TO CEO
"Ogilvy Namibia is moving into a new era, one that builds on our legacy while charting bold, new directions," says Megan Pritchard.
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Ogilvy Namibia
Sep 203 min read
To Educate...
The rise of technology has changed how we work, communicate,
and create, but it has also exposed a critical gap in skills within the Market
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Ogilvy Namibia
Aug 62 min read
The Art of Chasing Numbers
Let's talk about something close to my heart – chasing numbers, or as we know it, billing. It's a thrilling ride, isn't it? The rush of...
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Ogilvy Namibia
Jul 163 min read
Breaking the Silence: Prioritising Mental Health in the Advertising Industry
Our industry is notorious for its high-pressure environment, where we're expected to churn out innovative ideas and flawless work...
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Ogilvy Namibia
Jun 43 min read
Pitch, please!
Author: Rozanne vd Merwe As a mother of two very outspoken and rational children, I often find negotiating with them more challenging...
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Ogilvy Namibia
May 283 min read
Dearest Reader
“People are your greatest asset”, wisdom instead dictates otherwise, “The right people are your greatest asset."
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Ogilvy Namibia
May 153 min read
Harnessing the Power of Influencer Marketing
This is where influencer marketing comes into play. It harnesses the power of social media personalities to promote brands and products.
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Ogilvy Namibia
Apr 302 min read
CREATORS TAKE CENTRE STAGE
With the creator economy estimated to hit $480 billion by 2027, a meaningful creator engagement plan is fundamental to a future-fit social
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Ogilvy Namibia
Apr 302 min read
THE SPEED OF CULTURE
We have seen a notable resurgence in brands responding to nano moments of social traction – but some are getting smarter in how they go
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Ogilvy Namibia
Mar 72 min read
Silence to Symphony: Women's Creative Resilience
On this International Women’s Day, we joyfully celebrate the captivating creative vision of remarkable women with whom we collaborate!
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Ogilvy Namibia
Feb 292 min read
The Human Touch in a Digital Age
In today's world, where people and brands contribute thousands of words daily through texts, social media posts, marketing content and
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Ogilvy Namibia
Feb 225 min read
2024 Influence Trends You Should Care About
As of 2023, most brands have adopted an influence strategy and are enamored by its yet-to-be-explored potential. This is shown most evidentl
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Ogilvy Namibia
Feb 213 min read
Social Media Trends 2024: A Culture-First Reset for Brands on Social
Fast-forward to today. Culture is less top-down. Social has enabled a more bottom-up, bubble-up, decentralized way for culture to emerge.
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Ogilvy Namibia
Oct 20, 20217 min read
Behind Every Brand Is a Great Experience, And Vice Versa—Why Today's Customer Expects Synergy
Behind Every Brand Is a Great Experience, And Vice Versa—Why Today's Customer Expects Synergy
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Ogilvy Namibia
Dec 9, 20204 min read
How agencies can prove value to clients wrestling with uncertainty
By Zaid Al-Zaidy-06 November 2020 Zaid Al-Zaidy, chief executive of Above+Beyond and Group chief of The Beyond Collective offers agencies...
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Ogilvy Namibia
Dec 9, 20203 min read
Why agencies should be judged on their return on impact
By Tanya Brookfield-02 November 2020 As part of The Drum's Agencies4Growth Festival, we asked some of the brightest minds in marketing...
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Nov 2, 20203 min read
THE VALUE OF MARKETING IN MERGERS & ACQUISTIONS
By Melina Seeam (November 2020) Due to the pandemic a global economic slowdown is occurring at a worrying rate. Troubled by the economy,...
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Nov 2, 20205 min read
Are You 'Digitally Determined' or 'Digitally Distraught'?
If you ask a group of 10 business leaders to define digital transformation you will get 12 different answers—and none will be wrong.
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